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 at RA Cycles

Custom Bike Builds and Bespoke Services at RA Cycles



The original custom bike builder in the cycling industry since 1976. For nearly five decades, we've been at the forefront of custom bike builds and bespoke services, offering cyclists the ability to create their dream bikes from the ground up. Whether you're looking to build a frame from scratch or modify a factory-specified bike, we provide everything you need to achieve the perfect ride. Our dedication to quality, expertise, and customer satisfaction sets us apart as the premier destination for cyclists worldwide.

Why Choose RA Cycles for Your Custom Bike Build?

At RA Cycles, we believe that a bike should be as unique as its rider. Our commitment to bespoke services means that we provide endless possibilities for customization, from component selection to paint and sizing. Here's why you should trust us with your custom bike build:

Custom Bike Builds at RA Cycles

Unmatched Expertise

Our team is made up of cycling enthusiasts who live and breathe bikes. With years of experience, our RA Cycles Black Specialists are not just salespeople; they are trusted guides who understand the nuances of every component, frame, and accessory. They know what's right and what will enhance your riding experience. You can count on us to provide honest, thorough advice, ensuring you never end up with a product that isn't perfect for your needs.

Endless Options and Flexibility

With access to tens of thousands of products and accessories, we can source virtually anything—even items not listed on our website. Whether you're looking for a specific part or a unique color scheme, we can get it for you. Our network in the cycling industry is unmatched, giving us priority access to exclusive products and allowing us to resolve any issues with manufacturers faster than anyone else.

A Personal Touch in Every Build

While many online tools use algorithms to assist in the build process, there's nothing like working with a human expert—especially an RA Cycles Black Specialist. We combine cutting-edge technology with personal consultation to ensure your bike is built to perfection. Our team will work with you to fine-tune every detail, from frame selection to component matching, paint choices, and sizing. Your RA Cycles Black Specialist will be your personal concierge before, during, and after your purchase, ensuring a seamless experience.

Custom Paint and Sizing Options

Customizing a bike isn't just about the parts; it's about making it truly yours. We offer a wide range of custom paint options, whether through the original manufacturer or renowned custom paint studios. And when it comes to sizing, our team includes fit specialists who understand the intricacies of bike setup. If you're near any of our retail stores, our in-store professional bike fitters follow our exclusive SENSEI Fit system to ensure a perfect fit.

Streamlined Process and Customer Support

Building a custom bike with components from multiple suppliers can be complex, but we handle all the details. From sourcing parts to coordinating delivery, we make the process efficient and hassle-free. We're not just here to sell bikes; we're here to build lasting relationships with our clients, and we stand behind our products with exceptional customer service.

Ready-to-Ride Shipping

If you choose to build your custom bike online, rest assured that we package and ship every bike with the highest level of quality control. Our bikes are built, tuned, and then minimally disassembled for safe transport. When your bike arrives, only a torque wrench and a little knowledge of bike assembly are needed to get you riding. And if you encounter any issues or assembly jitters, your RA Cycles Black Specialist is just a FaceTime call away to assist.

In-Person Support at Any of Our Retail Stores

What sets us apart from the competition is our physical presence. If you ever run into an issue, you can find us for assistance at any of our retail stores. We're here to support you both online and in person, ensuring that you have the best experience possible.

Experience the RA Cycles Difference

Customizing a bike should be a thrilling and enjoyable experience, and we're here to make that happen. Whether you have a specific vision in mind or need guidance through the options, we are committed to making your dream bike a reality. Reach out to us by phone, email, or visit any of our stores, and let's get started on building the perfect bike for you.

Custom Bike Builds at RA Cycles

Frequently Asked Questions (FAQ)

Do custom bike builds cost extra?

No, we do not charge extra for custom builds, but keep in mind that a custom-built bike from the frame up may cost more than a pre-fabricated build due to the individual pricing of components.

Can I customize a factory-specified bike?

Yes, you can. However, customizing a factory build may not always offer the best value. For example, if you want to swap a component, we may need to buy it back at a reduced rate to account for its "open box" status and our ability to resell it. We're happy to provide a quote to help you make an informed decision.

Is there a benefit to customizing online or in-store?

Customizing in-store allows you to have a hands-on experience with some of the items you're interested in, while online customization offers convenience. Both options provide access to our team of experts who can guide you every step of the way. Many of our customers use both methods for the same purchase, which we greatly encourage.

How does discounting work on custom builds?

Due to dealer restrictions and contracts, some products may not be eligible for discounts. Custom builds may also take longer and incur additional sourcing costs. However, we always strive to offer the best prices possible.

Do you price match custom builds?

Yes, we do price match custom builds, with some restrictions. If you share a quote and retailer details, we will verify it against our price match policy. If it meets our criteria, we will match it 99% of the time. Please note that certain exclusive or unavailable products may be excluded.

What are the advantages of working with RA Cycles?

We offer a personalized experience, unmatched industry connections, access to exclusive products, and expert guidance from our team. Plus, our post-purchase support ensures you're never left without a solution should any issues arise.

Ready to Build the Bike of Your Dreams?

Contact us today or visit any of our retail stores to get started!