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Zipp Wheels - RA Cycles

Zipp Wheels

Zipp Wheels are synonymous with speed, innovation, and performance—engineered to give you the winning edge on any terrain. From smooth tarmac to rugged gravel, our curated selection of Zipp models offers cutting-edge technology and race-proven design for road cyclists and gravel adventurers alike.

Zipp 303 SW: The Super Wheel for real-world performance. With a 40 mm rim depth, 25 mm internal width, and hookless tubeless design, the 303 SW lets you run lower pressures for comfort and grip without sacrificing speed. Fully integrated with SRAM’s AXS Tire Pressure Monitoring System, you’ll see live pressure & temperature data, instant leak alerts, and ride-history right in your AXS app. Learn more in our blog.

Zipp 353 NSW: The flagship intelligent aero wheel. Featuring Zipp’s Sawtooth™ undulating rim profile (up to 45 mm), 25 mm internal width, and featherweight carbon construction (~1,255 g/set), the 353 NSW delivers unmatched crosswind stability and drag reduction. Pair that with SRAM’s integrated AXS Tire Pressure Monitoring for real-time insights and you’ve got a wheelset that redefines precision on every ride. Discover the system.

Zipp 404: Deep-section Firecrest™ rims (58 mm) cut through the wind while maintaining lightweight agility. Firecrest technology stabilizes crosswinds, making the 404 the go-to for time trials and high-speed road racing where every watt counts.

Zipp 858: Inspired by biomimicry, the undulating 858 rim profile reduces drag and maximizes crosswind stability at 82 mm depth. Built for triathletes and speed demons, it combines aerodynamic depth with robust carbon layup for peak performance on open roads and rolling terrain.

Looking for other Zipp components? Visit our Zipp brand page.

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Zipp History

Zipp Wheels began in 1988 with an innovative spirit and a background in Indy car aerodynamics, pioneered by motorsports engineer Leigh Sargent. Driven by the vision to create “Speed Weaponry” for cyclists, Zipp’s first carbon disc wheels quickly gained popularity for their unmatched aerodynamics and performance. These early models set the foundation for Zipp’s ethos: to make the fastest wheels possible. By 1990, Zipp’s designs were already seen on podiums, thanks to triathlon champion Mark Allen and the Zipp 440 wheel, which became a favored choice in both triathlon and road racing.

As Zipp evolved through the 1990s, the brand introduced iconic products such as the Zipp 2001 frame and Zipp 400 wheelset, which cemented Zipp’s reputation as a leader in wheel innovation. Collaborations with pro teams and strategic use of wind tunnel testing made Zipp a forerunner in cycling aerodynamics. By 2003, Zipp’s engineering breakthroughs led to the release of their signature dimpled disc wheels, enhancing stability and speed across various racing conditions, including cobbled classics like the Tour of Flanders and Paris-Roubaix.

In 2007, Zipp joined forces with SRAM, providing additional resources to expand its technology and reach. This partnership paved the way for the development of the Firecrest technology in 2010, a pioneering wide-rim design that boosted aerodynamics and handling, especially in crosswinds. This technology transformed wheels like the 303 and became the standard for Zipp’s high-performance lineup, gaining accolades in both the pro racing circuit and recreational markets.

Today, Zipp’s innovations continue with models like the 3ZERO MOTO for mountain biking and the 101 XPLR for gravel, expanding its offerings while maintaining a singular goal: making every rider faster. With Total System Efficiency (TSE) at the core of its design approach, Zipp addresses speed holistically by reducing resistance from multiple sources, pushing the boundaries of wheel performance for all terrains. Through decades of dedication to speed, Zipp remains a brand that cyclists trust for the ultimate competitive edge.

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R&A Cycles - 50th Anniversary

50 YEARS AND COUNTING

From a Brooklyn storefront to flagships in Walnut Creek and Miami, from handwritten mail orders to a fully digital custom bike builder — RA Cycles has spent half a century doing one thing: serving riders who demand the best. That half-century belongs as much to you as it does to us. The riders who kept coming back, who sent their friends, who trusted us with bikes that matter — you're the reason we're still here. Here's to the next fifty.

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